Business Intelligence/Reporting
AIRS® Business Intelligence/Reporting is the gold standard for Business Intelligence/Reporting for modern retailing. AIRS® business intelligence includes a very wide-ranging set of the collection, consolidation, analysis and real-time information access capabilities, including ETL, data warehouse, data query, custom and standard reporting, multidimensional data analysis, data mining, and other functionalities. Built-in reporting includes: Comprehensive Sales Analysis, Loss Prevention Analysis and Alerting, Customer Profiling, Promotional and Pricing Analysis, and Sales Audit.

Inventory Cost Management
AIRS® Inventory Cost Management is rich in feature functionality to assist retailers with minimizing the total cost of inventory. With AIRS®, all main factors in inventory control decision making are managed including the cost of holding the stock, the cost of placing an order, and the cost of shortage. AIRS® real-time data visibility also ensures that retailers wishing to establish a "service level" policy, e. g, certain percentage of demand will be met from stock without delay, will be able to do so with the integrated support of multiple channels for fulfillment.

Perpetual Inventory Management
AIRS® Perpetual Inventory Management delivers continuous real-time tracking of quantities of products. Perpetual quantities managed by the system take into account any activity that increases or decreases inventory from a specific location, bin, or channel. This includes receiving, put-away, replenishment, order picking, bill of material picking, inventory movements, and inventory adjustments.

Customer Relationship Management
AIRS® Customer Relationship Management collects and organizes information about customers on a real-time basis and puts actionable customer account information and multi-channel resources at the fingertips of salespersons. Having real-time information readily available at the Point-of-Service allows employees to “Save the Sale”, increase revenues, and fortify the loyalty of the customer.

Price and Promotions Management
AIRS® Price and Promotions Management gives retailers the dynamic tools and information they need to convert knowledge about customers into increased sales and revenue. It integrates pricing, promotions, ad management, and analytics to enable the retailer to offer the right products at the right price based on the unique demographics of each store. The application includes a robust pricing engine that incorporates psychological pricing, value-based pricing, seasonal pricing, target-return pricing, cost plus pricing, and more. AIRS® Price and Promotions Management helps retailers plan which items to promote, the details for the promotion, and when and where to run the promotion, and then simplifies the setup of the promotion with customizable templates. In addition, an advanced analytical engine provides detailed sales analysis, market basket analysis, customer trends, and more.

Administrative (Back Office/HQ) Reporting
AIRS® Administrative Reporting provides retailers with the timely, complete, and accurate information needed to effectively manage multiple stores, multiple channels and ensure superior customer service. Always based on the most current industry standards, due to built-in future proofing , AIRS® is an all-in-one application that lets retailers manage data movement, currency and access real-time information across channels. The application also gives retailers the ability to manage cross-channel transactions and the electronic journal, including access to electronic customer signatures for audit and loss-prevention activities. AIRS® includes parameter management, so retailers can easily and consistently implement store policies across geographic and channel boundaries. And the application’s sophisticated data management capabilities allow you to leverage built-in workflow technologies.

Store Operations
AIRS® Store Operations enables true multi-channel retailing by delivering a consistent shopping experience across all channels—in a retailer’s store, on the Web site, and through the catalog or call center. AIRS® Store Operations provides key business functions, including Point-of-Service, store labor management, customer order management, and store inventory management, all with the aim of presenting retailers with up-sell opportunities, while offering customers the convenience they expect and the choice for delivery they desire. AIRS® Store Operations supports connectivity to both store and POS systems through standardized interfaces. Inbound processing including sales audit as well as outbound processing of price/item information via ARTS compliant interfaces. Inventory data and other merchandising information is provided to support decentralized store systems. In combination with the analytics capabilities of the AIRS® Business Intelligence application, retailers are enabled to control and coordinate the whole value chain, and thus react swiftly to changes in consumer behavior to increase profitability.

Item Management
AIRS® Item Management offers an integrated merchandise management solution that helps retailers overcome some of their most cumbersome pain points. For example, if a retailer is using several disparate point solutions and maintaining multiple item databases, it may lead to inconsistent master data. With AIRS® Item Management application, retailers can create and manage large numbers of master data using user-friendly mass maintenance tools, exception-based management, embedded logic to limit new item data creation, and manual input matrices. In addition, electronic import/export mechanisms allow retailers to collaborate with vendors, import data from planning applications, and access industry data pools.

As part of the AIRS® Item Management application, items need only be set up once and will be accessible real-time across all areas of a retailer’s multi-channel business. The finance department, distribution center, merchandisers, buyers, etc. can all view the same consistent data. And since inventory transactions and adjustments, as well as item maintenance (pricing, promotions, UPCs, etc.) are updated in real-time, retailers will always have an accurate view of operational performance.

Enterprise Management
AIRS® Enterprise Management transforms the economics of the retail business. Providing solutions for retailers of all sizes and business scopes, AIRS® Enterprise Management provides the critical integration of supply chain, operations, merchandising, store systems, optimization, and information technology solutions for managers and retail executive management. AIRS® Enterprise Management is the industry’s best single source for innovative and comprehensive enterprise management, enabling retailers to better serve their customers by applying real-time insight into daily decision making for more profitable results. The AIRS® Enterprise Management application functionality ties information across the business to create a demand-driven retail enterprise, drive multi-channel inventory fulfillment, improve the customer shopping experience, achieve workforce excellence, and improve information integrity across the extended enterprise.

Point of Service
AIRS® Point of Service provides tremendous flexibility, responsiveness, and scalability for retailers of all sizes, thereby improving customer service and boosting sales. AIRS® POS delivers consistent and reliable access to real-time customer, product, and market information, creating opportunities to turn occasional shoppers into lifetime customers.

AIRS® POS additionally offers modern features that improve customer service and reduce costs, including the ability to process in-store returns for items purchased on the Web or from catalogs, access retail Web sites, fulfill Web-generated and catalog orders, and look up cross-store, cross-channel inventory. Security features have been built-in for fraud protection and customer information security. AIRS® POS works in concert with existing POS hardware and all mobile devices, thereby increasing functionality without costly hardware/device replacement.

Mobile POS
AIRS® Mobile POS (Point-of-Service) by Alpha Bay gives you the power and functionality of a modern, full-featured Point-of-Service workstation from a wireless, handheld Point-of-Service device. AIRS Mobile POS is a versatile, customer-centric POS solution that empowers retail associates with the flexibility to find inventory and to checkout customers anywhere in the store, in real-time. AIRS Mobile POS removes the concept of lines and waiting and transforms the purchase into a simple barcode scan, a credit card scan and an e-mailed receipt.

AIRS Mobile POS uses a lightweight, affordable, touch-screen handheld device, from a custom Apple iTouch or iPhone to the specialized functionality of a Motorola Windows CE PDA, that drives revenue and provides huge cost savings for retailers. Its low-profile design makes buying more personal, more convenient, and creates a less-cluttered and more attractive store. Store associates carry the handheld device with them as they help customers on the sales floor, empowering employees to be more responsive and to provide more valuable services to the customer.

Catalog Order Management
AIRS® Catalog Order Management is an engine for delivering an exceptional customer experience. Through the integration of data across multiple sales channels, customer touch points and fulfillment options, AIRS® Catalog Management application provides a modern solution to easily transform complicated disparate data into attractive content to increase spending visibility and the efficiency of procurement operations.

The AIRS® Catalog Order Management application dramatically cuts down on all supply management costs. It makes possible the reduction of spending in all categories of goods and services, by streamlining procurement processes, reducing workload through supplier catalog authoring, improving security and managing changes with version controls and notifications, and enforcing other policy compliance areas such as sales tax.

e-Commerce/Web-store
AIRS® e-Commerce/Web-store serves as retailer's on-line catalog and ordering process. The AIRS® e-Commerce/Web store application tightly integrates with the retailer’s web site and the company’s deeper infrastructure, allowing consumers to select merchandise, review and update what they have selected, and complete the purchase, while the retailer is provided with real-time visibility to fulfill orders, ship, and process returns expeditiously.