Retailers have begun recognizing that the key to success is to implement new technology to build customer loyalty by focusing on what customers want. Alpha Bay’s C³ Customer Centric ComputingSM moves beyond the traditional concept of using technology to track inventory and customer sales, by putting the customer at the center of your retail universe.

With C³ Customer Centric Computing, customers have the ability to make buying decisions with the click of a button — a button that can be located on a mobile phone, an interactive kiosk, a computer, or a mobile POS terminal both in and out of the store.



Tier 1 functionality is now available at an entry point the Small-to-Medium retailer can afford.

The AIRS® Adaptive Cloud Solution was created to provide the small-to-medium sized retailer with easy and affordable access to a proven, efficient, flexible, and scalable cloud platform.

At the core of Alpha Bay’s Cloud Solution are two services, storage and computing. Retailers are able to take advantage of the benefits of cloud computing to accelerate the delivery of real-time data, the distribution and use of future-proofed, omni-channel applications, and ensure the highest levels of security and standards compliance. The Alpha Bay Cloud Solution is a must for the small-to-medium sized retailer, reducing risk, IT costs, and quickly scaling computing and storage capacity up and down to meet the demands of competing in today’s dynamic business environment.

The Adaptive Integrated Retail System—AIRS®—from Alpha Bay is a full-featured retail suite that can be easily customized to provide retailers with the needed applications, workflows, and graphical user interfaces (GUI), and can be seamlessly integrated with any existing legacy software. AIRS gives retailers a truly hybrid solution, blending some of their current IT investments with the new features, benefits, and cost savings they need the most.

AIRS creates an environment that not only allows for easy integration with existing applications, but is designed to easily and quickly integrate future technologies and support yet-to-be-invented solutions. AIRS capitalizes on a new SOA design that leverages industry standards in a new Lego® block type solution that will eliminate the need to ever replace your IT system to get new benefits or cut cost. In addition, AIRS is available in a variety of system configurations for retailers of all sizes, from integrated, enterprise solutions to Hybrid IS, SaaS and Cloud Computing structures.